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Comparsion of marketing activities of beer producers on the Czech market in digital environment
Doskočil, Ondřej ; Halada, Jan (advisor) ; Koudelková, Petra (referee)
Bachelor thesis aims to clearly outline online marketing activities of selected regional microbreweries located in the city of Prague or close by. The aim of this paper is also to describe the communication activities of four thoroughly selected microbreweries and show the best communicating microbrewery in the monitored region. The first parts of the thesis describes the brewing segment, mentions the legislative limitations, that are specific for the segment and in the major part describes and compares the selected brands and their communication activities.
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Church of the Beheading of st. John the Baptist in Hostivař
Truncová, Markéta ; Royt, Jan (advisor) ; Jarošová, Markéta (referee)
1 Abstract The topic of my bachelor thesis is the medieval St. John the Baptist church in Hostivař, Prague. A precious relict has been recently uncovered in its apse in form of paintings from the second half of 13th century, namely the Majestas Domini composition. My thesis forms a summary of existing findings concerning the church, creating a comprehensive document about the building which has not yet been written. Keywords Middle ages, medieval architecture, romanesque architecture, mural paintings, Hostivař, St. John the Baptist, Last Judgement
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Comparsion of marketing activities of beer producers on the Czech market in digital environment
Doskočil, Ondřej ; Halada, Jan (advisor) ; Koudelková, Petra (referee)
Bachelor thesis aims to clearly outline online marketing activities of selected regional microbreweries located in the city of Prague or close by. The aim of this paper is also to describe the communication activities of four thoroughly selected microbreweries and show the best communicating microbrewery in the monitored region. The first parts of the thesis describes the brewing segment, mentions the legislative limitations, that are specific for the segment and in the major part describes and compares the selected brands and their communication activities.
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